Knowledge is PowerExecutives are hindered without a clear understanding of the many complexities within the data center industry and its unique dialect
Selling Data Center, Cloud, and Hosting Services
The nuances of the data center industry are extremely complex and ever changing. Critical decisions made without accurate data or visibility can result in millions of dollars of lost revenue. Precise and accurate market intelligence can be the difference between the service providers who are industry leaders, and the ones who are struggling to stay afloat. Our experience across hundreds of unique clients and providers affords us an unmatched level of industry intelligence, from both a tactical and strategic level. We can provide the intelligence and significant industry insight to ensure you are making the right data backed decisions for the continued growth of your company.
Increasing Your Industry Knowledge, Power, and Influence
Open Spectrum Services to Sellers
Data Center Industry Training for Sellers
Our world-class industry training has been forged from years in the trenches of buying, selling, and consulting to data center and mission critical IT transactions, and provides a distinct competitive advantage to all who attend them. We offer flexible and customizable formats that match the specific requirements of our clients, with the end result of increased profitability through improved volume and velocity of closed data center opportunities.
Facility & Practice Assessments
Our team is available to perform comprehensive facility and organizational assessments so our clients can better understand where they fit within the industry today, and make strategic decisions to increase their market share and competitive positioning. These assessments can be as involved as a client wishes and may include analysis of the following: power and cooling infrastructure, MMR and connectivity, security, operational policies and procedures, MSA, SLA, and existing contract audits, personnel review, pricing, and service offerings.
Site Selection Analysis & Comparisons
As your company expands, we can provide in-depth analysis, comparisons, and recommendations for targeted properties that will fit your organization’s go-to-market strategy. If you already have possible property assets identified, we can assist with vetting everything from power pricing, occupancy rates, local carriers, real estate costs, local client characteristics, and other expansion opportunities within the region.
Career Development Coaching
Open Spectrum’s training events have proven to be a career changing experience for hundreds of industry professionals. We understand, however, that there are times when a personal trainer experience may be more ideal to answer questions around a specific industry topic. This one-hour, personalized, one-on-one training is for you if you can’t attend an upcoming scheduled training event or you have specific questions on specific topics you need answered ASAP.
The data center industry is a crowded place these days, and a strong go-to-market strategy is imperative to successful growth. Leverage our extensive industry expertise to provide guidance on how to maximize your returns through optimizing your sales and marketing strategy. Often paired with our facility and practice assessments, we can provide the insight on how to position your data center offering as a power player within the market you are competing in. We assist with identifying key traits and features unique to your company and services, and then co-develop a strategy to allow you to target the client verticals and demographics that will have the highest rate of success.
Regional Market Reporting & Assessments
If you seek industry data and intelligence on a particular data center market, there is no one better-equipped to provide you these insights than Open Spectrum. Our reports provide the strategic insights to markets that enable you to quickly and efficiently make decisions that can have a lasting financial impact on your organization. Our comprehensive reports can be customized to cover any data points necessary, but most include: profile of the region, existing providers, costs of power, fiber routes, natural disaster threats, volume of data center transactions, average market pricing, industry insights, verticals that typically buy data center space in the region, and much more.
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