Have any of you seen the new Honda commercials that feature some of the brilliant new and inspirational technologies that have come out over the past few years? Do you laugh like I do when Honda tries to compare themselves to these innovators and market disruptions when they pitch their “new” Civic at the end?
On this note, Steve Blank, seasoned and successful entrepreneur, investor, blogger and mentor has out another solid post I feel we all must read. His topic is how entrepreneurs going after disruptive markets can go about avoiding the massive corporations that view them as an affront to their establishment. His case study is Tesla vs. the Rent Seeker.
Rent Seeker = Anti-Innovation Landlords of the Status-Quo